Case Studies:
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A More Dynamic Grassroots ProgramCHALLENGE:
To revitalize its political advocacy programs at a time when the association was facing a decrease in overall membership and its legislative challenges were increasing. Rebuilding Volunteer Participation
CHALLENGE:
To rebuild volunteer participation in the association’s nationwide grassroots advocacy team network, a key part of its government relations strategy on health care reform. Bringing a More Strategic Focus to the PAC
CHALLENGE:
To bring a more strategic focus to the PAC. Identifying Federal Grassroots “Key Contacts"
CHALLENGE:
To identify federal grassroots “key contacts” across the country in a more timely fashion.
Increasing PAC Participation
CHALLENGE:
To increase PAC participation among employees in its nuclear power facilities. Implementation of PAC Membership Campaigns
CHALLENGE:
To increase PAC receipts across five disparate business units. Increasing Receipts in the PAC
CHALLENGE:
To substantially increase employee participation and receipts in the PAC. Become a Million Dollar PAC
CHALLENGE:
To become a million dollar PAC. Understanding the PAC
CHALLENGE:
To convince a leader of the company’s major U.S. business unit, who is a foreign national and dubious about the company’s involvement in politics, to authorize the PAC to proceed with a development campaign among his eligible employees.
